How dieting has changed: An interview with our founder, Jennifer Irvine

Photo credit: Paul Winch-Furness
Ask 10 different people what the word “dieting” means, and you’re bound to get 10 different answers.

The concept of dieting has changed over the years, but everyone wants the same thing in the end: to be happy in their own skin. We wanted to look beyond counting calories or popping diet pills and get to the root of living a healthy, balanced life.

And who better to start with than Jennifer Irvine, the founder of Balance Box?

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